New Book About Blogging

The Rise of the Blogosphere

In 1985 The WELL, a dial-up discussion board based on the utilization of desktop computer technology, invited popular participation in one of the first examples of what would eventually evolve into the "blog"- an interactive website allowing reaction comments to initial statements, and now providing the primary Internet means for dialogue. The WELL began with the phrase: "You own your own words." Though almost everything else about online discussion has changed in the two decades since, those words still describe its central premise, and this basic idea underlies both the power and the popularity of blogging today. Appropriately enough, it also describes American journalism as it existed a century and a half before The WELL was organized, before the concept of popular involvement in the press was nearly swept away on the rising tide of commercial and professional journalism. In this book, which is the first to provide readers with a cultural/historical account of the blog, as well as the first to analyze the different aspects of this growing phenomenon in terms of its past, Aaron Barlow provides lay readers with a thorough history and analysis of a truly democratic technology that is becoming more important to our lives every day. The current popularity of political blogs can be traced back to currents in American culture apparent even at the time of the Revolution. At that time there was no distinct commercial and professional press; the newspapers, then, provided a much more direct outlet for the voices of the people. In the nineteenth century, as the press became more commercial, it moved away from its direct involvement with politics, taking on an "observer" stance--removing itself from the people, as well as from politics. In the twentieth century, the press became increasingly professional, removing itself once more from the general populace. Americans, however, still longed to voice their opinions with the freedom that the press had once provided. Today, blogs are providing the means for doing just that.

As blogs have evolved over the last few years, they have begun to take on distinct characteristics depending on audience and purpose. Though political blogs remain the most high profile (and most read), other types of blogs are gaining in strength and visibility. This book--a follow-up volume to Barlow's Rise of the Blogosphere, which examined the historical context for the modern blog--provides an examination of the many current aspects of the blogosphere, from the political to the professional to the personal, with many stops in between. Areas covered include the personal blog; the political blog; the use of blogs by various religious communities both for discussion within communities and for outreach; the growth of blogs dedicated to specific geographic communities, and their relations with older local media; blogs dedicated to technical subjects, particularly relating to computers; blogs and business; blogs sparked by video games, movies, music, and other forms of entertainment; and more. Given that millions of blogs have been created over the past five years and yet more come online at an undiminished rate, and given that enthusiasm for both reading them and writing for them has yet to wane, it is likely that the blog explosion will continue indefinitely.