I set up Google Analytics for the local page we have for people to get to the UA's iTunes U main page. I looked at the stats for approximately the dates when spring semester began to its end.
click this image to get a screenshot of the full page.
What does it mean? We can see that 1,767 visitors came to this page to click the blue button to go to the UA's public iTunes U site. Given the fact we average 50,000 - 60,000 visitors to our site a week, this tells me is that the vast majority of visitors are entering through the iTunes store. Google analytics also tells us that visitors arrived at itunes.arizona.edu this way:
* 37.27% Direct Traffic
* 48.71% Referring Sites
* 14.03% Search Engines
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